In highly volatile business scenario, SEO – friendly e-commerce website development is the most importunate approach, used by different products’ merchants. Indeed, the optimization of e-commerce website has become essential in online marketing by using latest tools & technologies. But this is not enough, if we see the current market, the competition is very tough. Now millions of industries are in the market, so to survive it is needed that the online store site page visibility should be high among customers. That can only be possible if the site is coded to be searchable at the search engine result page. This blog entails some simple tips and tricks to optimize the E-commerce site that is to make the SEO friendly “Online Store”.
Below Some given points should be considered to make the Ecommerce site an SEO friendly
Proper use of Header Tags
The header tag is the HTML element that is used to define the heading, title of the content. It basically maintains the content flow and describe the content in the perfect manner there are many different header tags available such as H1, H2, H3. So use the header tag with proper flow. It depicts the great impression of the site.
Define ALT attributes of Image tag
The search engine crawler can never decode the image so it is good if you include the ALT attributes with short and complete information.
Lower Loading Time
The loading time is one of the most important factors to be considered. Your site designed in such a way that it takes less loading. Try to focus on the graphics, include captcha, and minimize the flashing image.
Include social sharing functionality
As we all know that most of people are now connected through social networking site. Try to implement popular social sharing functionality to the site, so that it will be easy for the visitors to share the products online.
Keyword rich URL
URL as we know the Uniform Resource Locator, it should consist of all the important keyword so that the site can be optimized and get the higher ranking at search engine result page.
Select the effective domain name
The domain name should not be full of keywords and it must be considered that domain should have a higher expiry period.
Site should be W3C validated
W3C validate the site and inform the error if any present in the web page. It is highly standard way to optimize site.